sites’s presentation

Saturday 31 December 2011

What is We Dream Business? is a web-based project aimed to promote ethical business practices worldwide.

How does it work?

It consists on a gallery of companies that have inspired students and made them dream that another business is possible. The companies showcased here provide evidence that ethics and profits can be successfully combined. The aim of our Gallery of ethical projects is to make you believe it is possible, to inform, surprise and inspire!

Who are the main actors/players?

The main actors of this Website are students, by doing a bit of research, uploading their projects and commenting on other’s projects. Although the main target audience and players of the website are students, we invite all visitors to contribute to the initiative by commenting, rating or uploading projects.

Which is the main criterion for uploading projects?

The INSPIRING POWER has been chosen to be the main criterion to select the companies for the project. This website is not another advertising tool for corporations to appear ethical and/or follow any such fashionable trend. It is neither a rebellion movement to fight against profit-oriented companies nor a CSR audit list. Rather, it is a vehicle to help visitors of the website to DREAM about ethical business.

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